No 35 9-1-56 The Formula for Success


No 35 Changing Lives through Dancing
By David Earl Woodbury

Friday, September 1, 1956

The Formula for Success

“I can give you a six-word formula for success: Think things through – then follow through.”

– Eddie Rickenbacker (1890 – 1973) American Aviator and Business Executive

How true is this quote! The art of thinking things through is almost a thing of the past. We are so fast in today’s world. I read that not only are we not using email, we have abandoned texting for live video chats! What happened to the written note? The phone call? Or, get this, the personal visit? To follow through, remember that people like doing business with people they like, and they need to see you and know you to like you!

“Better keep yourself clean and bright; you are the window through which you must see the world.”

– George Bernard Shaw (1856 – 1950) Irish Playwright

I’ve learned that nothing in my life is hidden. Even the private thoughts that I think seem to surface. It’s like eating garlic, everyone knows you ate it. It comes out your pores! We might as well live as is the whole world is watching every move because all our thoughts turn into some type of actions in our lives. I always vision that I am surrounded by light. Am I a saint, by all means no. But I make a great effort to fill my mind, heart, and soul with light daily.

“You can preach a better sermon with your life than with your lips.”

– Oliver Goldsmith (1728-1774) Irish Writer

All day long I can talk about being a great Arthur Murray man. I can talk about my walk of faith and my belief in home life. But it is all nothing if my life does not reflect the words I speak. I’m a phony if I am not living up to my words. I heard it said once that our lives are the only scripture that some people will ever read.

“Mistakes are part of the dues one pays for a full life.”

– Sophia Loren (1934- ) Italian Actress

Mistakes, I’ve made a few. I may not be the brightest bulb, but I am a lasting bulb and I try to bring light to everyone with whom I come in contact. I guess that’s why I try so hard; I just finally get it right in the end!

“What ought one to say then as each hardship comes? I was practicing for this, I was training for this.”

– Epictetus (55 AD – 135 AD) Greek Philosopher

Let’s prepare for success and weather out the storms of life.

Happy Birthday to me today. I’m 61! October 15 is 41 years with Arthur Murray. It has all been a glorious journey for me. What a blessed life I have!

Thanks for reading!

David Earl Woodbury

Keep on Dancing!



“It is easy to be brave at a safe distance.”― Aesop 5-29-15

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No 22. Changing Lives through Dancing
By David Earl Woodbury

Friday, May 29, 2015

“It is easy to be brave at a safe distance.”― Aesop

At almost 59, I’m fearless…almost. I love to speak publicly and dance in front of huge crowds. I love fund raising and helping to support great causes. I’m never afraid of giving a handshake to anyone and meeting and greeting anyone anywhere at any time.

I’m not even afraid of making a fool out of myself or saying someone’s name wrong (oh how I hate when I do that though!).

You have to remember that the hard days are what make you strong. The bad days make you realize what a good day is. If you never had any bad days, you would never have that sense of accomplishment! –Unknown.

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What makes us brave? What makes us fearless? That’s hard to say, but I bet that living through the hard days is part of life’s training. I only have a few good days in my life. Don’t get me wrong, every day is a blessing, well, not always. Sometimes days are hard. Things go wrong. Someone irritates you silly. You fail. Everything goes wrong. Those whom you trust let you down.

But, on my good days that are rare, I awaken and I know that it’s going to be a perfect day. I feel good from the start. Everything goes smoothly and I find that all day I’m saying “I’m having a good day”. I say it over and over and I love those special days. Don’t know when they are going to be, but because I’m aware of them, I love and appreciate them. I love these days and I think about them for weeks and weeks with a heart of gratitude and I’m always on the lookout for another one.

Power is the ability to do good things for others.
— Brooke Astor

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Sometimes I just have to come second. Doing good things for others takes forethought, planning, effort, and usually hard work. I want it to be said about me when I’m gone, “I am happy to serve”. That’s what I want to remembered for. Living a life of service means that you are often the person who has to take care of the bad things. You have to guide, sooth, and motivate others, even when you don’t feel like doing that. You have to lead on the good days and the bad days.

Wisdom comes alone through suffering.– Aeschylus 525-456 BC

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What helps luck is a habit of watching for opportunities, of having a
patient, but restless mind, of sacrificing one’s ease or vanity, of
uniting a love of detail to foresight, and of passing through hard
times bravely and cheerfully.– Charles Victor Cherbuliez (1829-1899) French Novelist
When you are usually the bravest is when you are in the heat of battle. The fight is so hard that you don’t even know that you’re acting with bravery. These battles refine us and make us strong.
The four cornerstones of character on which this nation was built
are:   Initiative, Imagination, Individuality and Independence.

— Eddie Rickenbacker (1890-1973) American Aviator and Business Executive

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I’m always doing something wrong because I’m always doing so much. But you know what? I’m hardly ever depressed. If I want to be depressed, I have to open my Google calendar, find a couple of hours on a Saturday, and really wallow in self pity. That’s hard to do for if I’m sitting down, I usually have a very sweet furry friend jump in my lap and I have some type of life-changing book in my hands with a cup of tea on the side. It’s hard to wallow in self pity when the book you’re reading is going to be your next Webinar and you are going to use the information to change the lives of those around you.

If you’re never scared or embarrassed or hurt, it means you never
take any chances.– Julia Sorel 1926-

Let go of watching from a distance and be brave in the battle. You can’t talk someone into dancing, you have to get on the floor with your partner and move to the music to be a great dancer.

Happy Dancing,

David Woodbury






12-26-14 New Year’s Resolutions – David Woodbury

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No 52 Changing Lives through Dancing
By David Earl Woodbury

Friday, December 26, 2014

New Year’s Arthur Murray Resolutions!

My mother drew a distinction between achievement and success. She
said that achievement is the knowledge that you have studied and
worked hard and done the best that is within you.  Success is being
praised by others. That is nice but not as important or satisfying.
Always aim for achievement and forget about success.– Helen Hayes (b. Brown) (1900-1993) American Stage/Film Actress

Courage is doing what you’re afraid to do. There can be no courage
unless you’re scared.– Eddie Rickenbacker (1890-1973) American Aviator and Business Executive

The supreme quality for leadership is unquestionably integrity.
Without it, no real success is possible, no matter whether it is on a
section gang, a football field, in an army, or in an office.– Dwight D. Eisenhower (1890-1969) Military Commander and 34th US President

What do I want in 2015? I want to be a better person and be able to help others achieve their goals. I have been given to ability to train, teach, write, motivate, dance, organize and generally have so much energy that I think sometimes I’m going to burst!

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I know how to set goals and make them come true. These 39 wonderful years with Arthur Murray I have been surrounded by the best dancers, instructors, franchisees, and overall mentors that call our company home. Now, my circle of mentors are all the greatest leaders, advisers, and motivators in the world. All I have to do is look around in a circle and I am surrounded by those who say “Yes, you can realized your dreams” Believe and your will achieve your goals” “Work hard, train hard, and enjoy great success” “Give back to others and become a mentor to others”.

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My New Year’s Resolution first to take better care of my health, so that I may be of better service to others. Secondly, to watch what enters my mind and thoughts and realize that my thoughts become my realities. Thirdly, to continue studying the great motivational works of others and continue learning leadership from their example. Lastly, to live my life through a life of service and giving back with the great gifts that have been entrusted to me.

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On Christmas Eve, I had an epiphany. I realized that all the many, many masses that I have attended that had blessed me so, that there was an army of volunteers making sure my experience was perfect. There was someone who provided a clean and comfortable place to worship, someone who greeted me at the door and gave me a song sheet and ushered me to a seat. Someone who passed a basket for my offering and then “magically” was a steward of that money. There was a choir, there were musicians, there were lectors and Eucharistic Ministers. Someone (a couple of hundred) had decorated the church. There was a homily given and someone somewhere led me to communion. There was someone at the door to give me an inspirational booklet, a smile, and a special salutation.

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For decades of my life I took all that for granted, and now I am called to serve and be a leader. That calling is not just for worship, but to serve at our Santa Monica Chamber of Commerce, lead our fantastic Arthur Murray Dance Center in Santa Monica, be the best Guest Director for Arthur Murray Int’l, Inc.! The need to be an example for young people is critical in today’s world. Young people are looking for answers and they need to see leaders who not only have the answers, but are examples of how to live as leaders.

These goals start today. I am calling you to switch from that person sitting in the pew where I sat for years. Stand up, look around, find the leader who is in charge and walk up to them. Say this “May I help out?” and your world will change, this I promise you. Thanks Dan Schwala, my brother!


David Woodbury

Next Week: Have the Greatest Year in Your Life!